Send out one professionally written press release and get a 1,500%
increase in your website traffic. Seriously - we did. And yes, results do vary.
A press release is a very cost-effective way to make global and/or local announcements
about your business. News, additions to staff, division changes, awards,
sponsorships, new product or service - all are great ideas for a press release.
There is no advertisement that you can buy that will bring you the same results
you can get through regular placements in the media as news items.
We work closely with your team, or an individual in your business, to ensure the document uses accurate names and details and cites the necessary products or services correctly. We write specifically to your target audience.
This is not an automated service. IC9design will work personally with you. You will receive a draft of your release, critique it and let us know what to change, then we'll send you a finalized copy for approval.
The first thing we do (and we typically do this as we're writing) is to find your target audience. IC9design offers a complete service when it comes to writing and delivering press releases that put your business on the map.
Second thing is to set up those audiences as recipients. Your literature will be directed to multiple news channels - internet, email, blog, newspaper, television, trade publications, and more.
Just sending out a press release is no good if you don't know how it's performing.
The above are statistics on a real press release that we wrote and sent on behalf of one of our clients. This release had more than 1,000 reads and more than 100,000 impressions (views). It was also sent to the client's local media channels which created 2 interviews and a camera crew to film a segment about their business that ran on the 6 o'clock news.
As our business relationship grows, so does our understanding of your goals, directions, and passion for what you do.
The tracking, analyzing, and conversations will enable IC9design to grow your reach and awareness (not to mention increase leads). It also allows us to fine-tune and search out untapped markets for distributing your press releases.
We are always improving the result of your press releases - whether it's writing, distributing, or tracking.
Throw in a few more of our internet marketing services and you could have the web design and development, search engine optimization, AND this press release service - one massive marketing machine covering all aspects of your business and online promotion.
IC9design can handle all your website and design needs. Call us today 800-964-6299 or local 585-657-6379.
